Conversation Summaries and Sentiment allow you to gain insights into the interactions between your customers and the shoppers who reach out to them. Along with conversation summaries, you can find topic tags highlighting recurring conversation themes and a clear sentiment rating – from positive to unhappy – enabling you to understand your audience better and make data-driven decisions to drive success.
Whether you want to identify areas for improvement, celebrate positive experiences, or take immediate action where needed, these conversation insights will empower you to take charge of your brand's customer engagement.
To view conversation summaries, do the following:
Log into your brand dashboard, navigate to Connect > Conversations, and dive in. You can sort conversations by sentiment or search specific products to focus on what matters most to you.