How to build a community of local champions to offer product demos

Beyond Showrooms

Imagine your products being showcased not just in showrooms, but wherever your customers are located. Using Experify as a peer-powered addition (or alternative) to showrooms is a powerful way to leverage your community.


The key to success is transforming your community members into enthusiastic local champions by offering compelling incentives and making them part of your brand family.

Imagine your products being showcased not just in showrooms, but wherever your customers are located. Using Experify as a peer-powered addition (or alternative) to showrooms is a powerful way to leverage your community.


The key to success is transforming your community members into enthusiastic local champions by offering compelling incentives and making them part of your brand family.

Getting Started: Step-by-Step

Getting Started: Step-by-Step

In 15 minutes you can be up an running with your local champions program. Experify makes it a breeze.


  • Sign Up: Install the Shopify app or sign up manually for Experify and link your product catalog.

  • Incentivize Your Local Champions: Offer attractive incentives such as vouchers, exclusive swag, or cash rewards. We recommend aiming for an incentive value of approximately $20 per test ride.

  • Recruit Local Champions: Extend invitations to your existing customers to join the program using our ready-made templates or by crafting your own.

  • Automate Invitations: Set up a lifecycle campaign that automatically invites customers to become local champions 4-8 weeks post-purchase. This is done in one click with our marketing automation feature.

  • Launch Your Community Product Demo Program: Activate this feature on your website once the initial 15-20 local champions have enrolled.

Advanced Best-Practices

Advanced Best-Practices

While Experify automates much of the process, actively engaging with your local champions enhances the effectiveness of your community product demos.


  • Welcome Swag: Send swag to every new local champion as a token of appreciation—after all, they’ve committed to representing your brand.

  • Maintain Communication: Keep a dedicated mailing list for your local champions. Periodically update them with company news or exclusive event invitations.

  • Personalized Appreciation: Follow up the automated Experify 'thank you' note with a personalized thank you message to show extra appreciation.

  • Support Community Events: Encourage local champions to host events by offering local community event sponsorships. A $100 voucher for refreshments can facilitate a successful event. Reward event organizers with extra points and feature their event in a success story newsletter to inspire others.


By embracing your community members as local champions, you foster a dynamic and supportive environment that propels brand loyalty and engagement.

While Experify automates much of the process, actively engaging with your local champions enhances the effectiveness of your community product demos.


  • Welcome Swag: Send swag to every new local champion as a token of appreciation—after all, they’ve committed to representing your brand.

  • Maintain Communication: Keep a dedicated mailing list for your local champions. Periodically update them with company news or exclusive event invitations.

  • Personalized Appreciation: Follow up the automated Experify 'thank you' note with a personalized thank you message to show extra appreciation.

  • Support Community Events: Encourage local champions to host events by offering local community event sponsorships. A $100 voucher for refreshments can facilitate a successful event. Reward event organizers with extra points and feature their event in a success story newsletter to inspire others.


By embracing your community members as local champions, you foster a dynamic and supportive environment that propels brand loyalty and engagement.

We build solutions to help companies engage and involve their customer communities. Come join the community-first revolution.

© 2024 Experify Inc. All rights reserved.

© 2024 Experify Inc. All rights reserved.

We build solutions to help companies engage and involve their customer communities. Come join the community-first revolution.